2 Ocak 2012 Pazartesi

WHAT’S MINE IS YOURS



WHAT’S MINE IS YOURS - Now Collaborative Consumption is changing the way we live...is a fantastic book that includes many stories of how businesses are innovating Collaborative Consumption. 
This reminds me also the time when I worked at Albanian Mobile Communication (AMC) and I remember that Vodafone Albania and AMC used to share Base Station resources such as Electric Power, Generator and Land (places, rents) in order to minimize business costs.
We used to share also many things in our everyday life. For example I reminded times in High School when student of an higher class gave us their books as they have finished that course.
Another example is the renting bicycles point near Taiwan (you can go everywhere near Tirana area faster than by your car :).
Another example: I and 12 friends of me wanted to go last year for SKI Montenegro (Kolasin) and for 13 peoples we needed 3 cars (4+4+5) – our personal cars, but we still consume fuel, energy (the drivers will drive 5 hours or also we can share driving time J) and also we are not all together so we used to get a Minibus and a driver and we paid less than our costs with 3 cars, we were all together having more fun and not caring about driving.
In this book is described how new technologies and collaborative innovation are shaking up traditional business models and transforming consumer behavior. 
Collaborative Consumption describes the rapid explosion in traditional sharing, bartering, lending, trading, renting, gifting, and swapping redefined through technology and peer communities.
What I like most is that not only physical goods can be shared because people with same interests can share also time, space, skills with each other. 


5 yorum:

  1. Nice examples from day to day life. The book is also full of examples of sharing and collaborating. The new "trend" introduced is a very fantastic one, but illustrated with such attractive samples makes it even more extraordinary.

    YanıtlaSil
  2. very natural description of the book.
    Elvis not only practice collaborative consumption but he also recommend it during his description of the cases above.
    Usually people that are friendly like and collaborative consumption.

    YanıtlaSil
  3. I too think it's a great book and makes understand that if we need access to a car, book, summer house etc . we don't need to individually own it. We can share it, exchange it, rent it or swap it. I think this has always been part of people live, just in modern societies people sort of isolate and forgot the values of sharing and trust.

    YanıtlaSil
  4. But is all this applicable in a social context like the Albanian one...

    YanıtlaSil
  5. Every one of us has in his everyday life stories of sharing goods, when teenagers we shared clothes or books, after that in Faculty used to share even the car by sharing the fuel cost. But is great to hear that two competitive businesses do so too

    YanıtlaSil